As your measurement partner, Digital i’s unrivalled dedication to data quality gives you a clear view of what audiences watch, why they watch, and how those behaviours shape strategic growth.
We help our partners negotiate better deals, compete on a global level, and find their niche in an ever-changing market.
See which content drives loyalty, value, and long-term ROI.
Understand which titles spark binge behaviour, acquire subscribers, strengthen retention, and how your content performs globally.
Understand what keeps viewers engaged and what causes them to leave.
See how different cohorts watch, migrate, and make subscription decisions to reveal the real drivers of retention.
Stay ahead of the trends reshaping global viewing behaviour.
Understand how platforms, genres, and formats evolve and what those changes mean for your competitive position.
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See which content drives loyalty, value, and long-term ROI.
Understand which titles spark binge behaviour, acquire subscribers, strengthen retention, and how your content performs globally.
Understand what keeps viewers engaged and what causes them to leave.
See how different cohorts watch, migrate, and make subscription decisions to reveal the real drivers of retention.
Stay ahead of the trends reshaping global viewing behaviour.
Understand how platforms, genres, and formats evolve and what those changes mean for your competitive position.
We’ve been finding insights in viewing data since 2003. We started as a TV analytics firm and expanded our focus to include streaming.
Learn more about digital i
We collect viewing data from managed panels using a privacy-compliant app. Our data is subject to rigorous quality control and passes validation tests from studios and streamers.
REVIEW our methodology
We offer more than just numbers — our expert analysts work hand in hand with you to make sure you get the full value of your data and set you up for success.
We’ve got the insights you’re looking for. Single-source measurement lets you compare viewing behavior across 20+ countries on one platform.
We share a step-by-step breakdown of our data collection and processing methodology with you, and we’re happy to provide raw data upon request.
Whether you’re looking for a custom reporting package focused on specific insights or raw data to share with your in-house research team, we’ve got you covered.
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